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1972 Toyota Land Cruiser FJ40 with Wilwood brakes and power steering, early bidding on Hagerty

Already modernized FJ40 at $1,500 with 13 days left; worth watching, but the bid will rise.

1972 Toyota Land Cruiser FJ40 1972 Toyota Land Cruiser FJ40 with Wilwood brakes and power steering, early bidding on Hagerty

Photo from the Hagerty Marketplace listing. See all the seller's photos there.

Why we picked it

This FJ40 already has much of the work a restomod buyer would do: Wilwood four-piston front discs with a larger booster and master cylinder, Saginaw power steering, a 3G alternator, electronic ignition, an aluminum radiator and three-point belts. The 2F six is said to have about 1,000 miles since an overhaul, and it has a clean California title in the seller's name.

The current bid is $1,500 with 13 days to go, so the price will move. We list it because comparable Hagerty FJ40s have been finishing in the $11,000 to $17,000 range, and this one brings brake and steering upgrades that cost several thousand dollars to add. Remember to add Hagerty's buyer fee to your bid; whether a reserve applies is not stated.

The value check

The current bid is $4,700. Comparable cars in the same condition have sold for $11,000–$16,750, so the middle of the market is about $13,875. That put this car 66% under. Bids usually climb in the final hours, so the discount will likely shrink.

Compared price is the $1,500 current bid plus Hagerty's buyer fee (7%, $500 minimum), so $2,000. Hagerty FJ40 results over the past 18 months: a 1979 FJ40 driver sold for $16,050 (Oct 2025), a 1972 FJ40 reached $16,750 (Aug 2026) and an upgraded 1973 with power steering and discs reached $11,000 (Jun 2026), sale status unconfirmed on both. The current bid plus Hagerty's buyer fee is far under that

Where the numbers come from:

What to check

  • The seller says the paint is not a professional job; look closely at the rust-repair areas underneath it.
  • Ask what was done during the rust removal: floors, footwells, rear quarters and the windshield frame are the usual rot spots.
  • The 4-inch lift and BMW power seats are owner changes; check spring and shackle quality and seat mounting.
  • Reserve status is not stated on the page, and the auction is pickup in Downey, CA.

Making it drive like new

With brakes and steering done, the next steps are a five-speed swap in place of the three-speed, a better-quality leaf-spring suspension, and fuel injection for the 2F or a later engine. A roll bar and a proper top make it a daily-usable cruiser.

2 builders make a complete chassis for the 1960–84 Toyota Land Cruiser FJ40. Compare them side by side, along with what it takes to stiffen the factory frame.

What 1960–84 Toyota Land Cruiser FJ40 cars sell for

What cars sold for in the last two years, by condition. Pro-builds and projects vary the most, so read the individual sales too.

ConditionSalesLowTypicalHigh
Project 5 $3,400 $8,200 $26,000
Driver 52 $11,750 $27,875 $52,500
Collector 5 $36,500 $54,000 $87,000
Pro-build 10 $38,500 $77,250 $122,000

Recent sales

CarConditionResultDateWhere
1966 Toyota Land Cruiser FJ45 pickup with Ram Jet 350 and a 1,800-hour frame-off build One of our Deal Finds Pro-build $23,500 bid to, not sold Nov 3, 2026 Hagerty Marketplace
1970 Toyota Land Cruiser FJ40 Custom, 89k mi, Walnut Creek CA Project $8,200 sold Oct 7, 2026 Bring a Trailer
1980 Toyota Land Cruiser FJ40 Custom, Fort Lauderdale FL Driver $16,250 sold Oct 6, 2026 Cars & Bids
1977 FJ40 Palatine IL modified, 72k mi, manual Driver $36,500 sold Oct 6, 2026 Bring a Trailer
1964 Toyota Land Cruiser FJ40 Custom, Seattle WA Driver $22,750 sold Oct 5, 2026 Bring a Trailer
1972 Land Cruiser FJ40 53k mi, original Driver $16,050 sold Oct 1, 2026 Hagerty Marketplace
1969 Toyota Land Cruiser FJ40 Custom, San Mateo CA Pro-build $54,000 sold Sep 29, 2026 Bring a Trailer
1977 Toyota Land Cruiser FJ40 Custom, Fairfield CT Driver $22,000 sold Sep 28, 2026 Bring a Trailer

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